Custom brand design.
We start the process by studying your product or service, the target audience and other aspects of your brand to develop an image that fits the identity of the project.
Then I will give you some options so we can refine the way and create the final version of your logo.
To achieve a complete identity, a brand guidelines is elaborated, with all usages of the logo, color palette and institutional fonts.
Your voice is unique. So is your image.
Human-centered design.
There are websites and apps with different levels of complexity in their functionality. Therefore, the first thing we do is to define what is your product or service, what is its key feature and what are the needs of your target audience.
From there we start to define the scope of the project and its workflow, in order to design relevant and useful products.
Paper is not dead.
Much has been said about the progressive disappearing of paper publications and about digital media dominating with their accessibility and low cost.
But the truth is that the experience of being in contact with paper is invaluable and is far from disappearing.
This is how I design print: as unique, precious objects, worthy of being treasured for a lifetime.
360-degree experiences
The barriers between online and offline are blurred by combining digital actions with face-to-face actions for a complete experience.
The message is adapted to each media, each context, each target audience, while keeping the essence of what you want to say.
For this, the channels that best convey the message are selected, taking advantage of the characteristics and benefits of each one.
