I’m a Designer and Art Director focused on the space where creative strategy meets human connection. My experience spans from hands-on design to overseeing global teams. For me, the goal is always the same: creating visual languages that resonate on an emotional level, touching those fibers that make a brand feel personal and real.
Currently collaborating with brands to scale their visual stories with intention and heart. Available for new creative challenges.
Stepping into the role of Design Manager at Prometeo meant balancing big-picture strategy with hands-on creativity. My focus was on leading the creative vision while ensuring every piece of the puzzle, from a pitch deck to a physical product, felt like part of a cohesive story.
Key Responsibilities
Art Direction & Brand Identity: Spearheaded the visual evolution of the brand, ensuring consistency across all platforms and touchpoints.
Team Leadership: Managed a multidisciplinary team of in-house talent and outsourced partners, fostering a collaborative environment that pushed our design standards forward.
Global Merch Production: Orchestrated the production and logistics of brand merchandise across multiple countries, managing vendors and maintaining quality control at scale.
Digital & Presentation Design: Crafted high-impact web experiences and strategic presentations that communicated complex ideas through clean, intuitive design.
I founded and managed a monthly subscription system for editorial products and design objects aimed at showcasing local art. Each edition featured a different artist, producing zines, printed goods like prints and notebooks, and textiles such as t-shirts and tote bags. My focus centered on artistic curation, translating artwork onto physical mediums, and leading the brand’s visual identity.
Key Responsibilities
Curation & Artist Management: Selecting, inviting, and providing technical guidance to local illustrators to adapt and co-design their pieces based on various mediums and project deadlines.
Brand Identity & Design: Comprehensive development of the club’s visual language, designing institutional communication assets, packaging, and social media management to promote each month’s featured artist.
Branding, UI design, illustration, social media content.
Template design, stationery design, brand design, illustration.
Website design, branding, layout, social media content.
Co-founder. Social media content, ad campaigns, email marketing.
In leading the design department, I took on the challenge of structuring team workflows and raising the quality of visual deliverables. My role combined operational coordination with the execution of complex interactive and web design projects.
Key Responsibilities
Landing page design, web and social media content, newsletter design, animated banners.
Social media content, basic video editing, animated banner design, actionscript, wordpress sites updates.
Social media content, website design, illustration.
Temp. Infographics design.
Sinergia Campus
Universidad de la empresa / Instituto Universitario Bios
Instituto Escuela Nacional de Bellas Artes
Escuela de Diseño y Comunicación Bios
