Kuelap
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Strategy
Website
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Design
Web development
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Client
Kuelap
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Team
Natalia Vera
Website redesign
Kuelap is an online banking services platform for financial cooperatives in developing countries. They accompany cooperatives not only in the process of modernizing their service, but also help them with regulatory compliance and improving their sustainability.
Their website was highly technical and they were having difficulty getting the public to understand what exactly Kuelap was all about. In the redesign, the emphasis was on highlighting the strengths of the platform in a clear and simple way.
One of the most important needs of the client was to be able to share resources, papers and relevant product news, as well as information about their events. For this reason it was decided to implement the site on the WordPress platform so that the client can easily manage this content.